Keith Finch — Creative Director
Keith would be the Creative Director. He has the talent, creativity and management skills for job, and in fact, joined us from Lowe Healthcare, where he was Creative Director for the Boston office.
His creative credentials are documented by a bag full of awards, including a First Place/gold award from the MMA In-Awe awards, a Best of Show and five first-place finishes in the Dx Awards, and a few shelves worth of Rx club awards.
As for management, Keith oversees much of the creative development and production work that passes through the agency. He oversees program budgets and timelines, and coordinates agency personnel and outside vendors.
Keith is also one of that unusual breed who are able to perform at a high level in both consumer and pharmaceutical advertising. His work in financial services, food and beverage, the arts, and lottery from his days at Hill, Holliday shows his affinity for the consumer world. And he’s managed to retain many consumer sensibilities, including a taste for punchy headlines and strong visuals.
Fortunately for us and our Clients, Keith is continually able to balance those consumer sensibilities with the unique demands of medical advertising. Unlike some consumer art directors, he’s not afraid of clinical data and technical images, and has shown ability to present scientific material in new and interesting ways without compromising their impact or credibility.
84 State Street, Suite 660 | Boston, MA 02109
(617) 482-8228
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Michael McLinden
Partner
Breda Kenyon
Partner
Keith Finch
Creative Director
Bill Lucas
Director of Client Services
Melissa Wojcik
Director of Operations
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